PASADENA, Calif.—For speed daters, first impressions are everything.
But it's more than just whether someone is hot or not.
But a new poll finds that an extraordinary technological change has taken place over the past three years.
Just two years ago, American adults ages 18 to 24 used online-dating sites and apps at an average rate for all American adults—about 10 percent. College-aged and post-college-aged Americans are now the most likely demographic to turn to the technology.
Whether or not we like to admit it, we all may make snap judgments about a new face.
Perhaps nowhere is this truer than in speed dating, during which people decide on someone's romantic potential in just a few seconds.
Fifteen percent of Americans have now used a website or app to look for a romantic partner; three years ago, only nine percent had.
Conducted early last summer, the poll found that use of the services has grown modestly since 2013.
Over the same period of time, use of Tinder, Hinge, and apps like them exploded.